> Plus the price is roughly comparable to a higher end smartphone.
Interesting comparison, but most people are able to finance phones through their carrier (although I haven't looked into that for a bleeding edge new phone model).
Back before smartphones were the norm, if you wanted a high end phone, you had to buy it on your own. I remember purchasing my first high-end Sony Ericsson for something like $600. It wouldn't be stretch to believe that after a few years of production, the price of the Oculus will be under $200.
Interesting comparison, but most people are able to finance phones through their carrier (although I haven't looked into that for a bleeding edge new phone model).