I've seen multi-$100k investments go unused for so long as to become worthless, most notably in the form of enterprise-scale battery backups which needed to be used within X months and were still on the original shipping pallets 2 years later.

I think the point of this article can only really be taken as applying to the consumer web; while its point might ring true for enterprise customers, they're a much more murky environment in general.

Sure I've seen it too, but I'm referring to trends here.