I would ask the question why is brand important? I'm assuming it is to get sales.
I cannot imagine a World without sales. I see that sales have been portrayed as some form of trickery performed by a person wearing a suit. Forget wolf of wall street. Forget the jargon. Forget Jerry Maguire for a moment. Forget psychological tricks. Let's get to basics.
Sales is an art and science of transferring feelings and solving problems.
Make Sales the centerpiece of everything in building a brand. It has a multi-fold impact.
are some key pointers:
1. Share your authentic story (this is your brand), this will help you build a brand
2. Share your unique point of view form your experiences in the past
3. Help people by solving their problems
4. Write as you speak & concise emails
5. Focus & follow-up are key to win 80% of the sales
6. Get comfortable on the phone or talking to strangers
7. Listen as much as you speak
8. Learn and iterate from every interaction
Again no tricks, no jargon. Just keep it simple. Hope this is helpful.
I cannot imagine a World without sales. I see that sales have been portrayed as some form of trickery performed by a person wearing a suit. Forget wolf of wall street. Forget the jargon. Forget Jerry Maguire for a moment. Forget psychological tricks. Let's get to basics.
Sales is an art and science of transferring feelings and solving problems.
Make Sales the centerpiece of everything in building a brand. It has a multi-fold impact.
are some key pointers:
1. Share your authentic story (this is your brand), this will help you build a brand 2. Share your unique point of view form your experiences in the past 3. Help people by solving their problems 4. Write as you speak & concise emails 5. Focus & follow-up are key to win 80% of the sales 6. Get comfortable on the phone or talking to strangers 7. Listen as much as you speak 8. Learn and iterate from every interaction
Again no tricks, no jargon. Just keep it simple. Hope this is helpful.
Good luck.