One thing covid taught me is , so far online shopping was seen as supplementary to in-store shopping. Websites are designed in such a way that users know what they want. Unlike in-store shopping which surprises you when you go across the aisle. websites are flat out search based. For Local Businesses, there should be a straight out website, where businesses can enlist for a zipcode and publish their catalog so we can find them. But this is a good start for sure.