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canada_dry
on Oct 21, 2021
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A&W Turns its 'Worst Marketing Fail' Into a New Bu...
IMHO the scale is a terrible idea... at first glance (which is all an ad gets) it presents the 1/4 pounder as the higher/top choice.
Not to mention subconsciously, people will see a heavier thing as being bad.
shotta
on Oct 21, 2021
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My eyes were instantly drawn to the 1/4. It looks like the winner being held up to me.
arosier
on Oct 21, 2021
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same here, pretty funny that they kind of messed up the marketing of this again.
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Not to mention subconsciously, people will see a heavier thing as being bad.