How about the more charitable hypothesis: It's a relevant dynamic because this is a situation where the paradox most strongly applies: efficiency improvement in use of an input whose output has insatiable demand. And so people bring it up, even if they just recently learned it from another comment.
It's okay to say something true ... even if someone else already said it elsewhere.
I never said it was wrong, I'm just saying a lot of people became instant experts on topics they had no idea even existed 24 hours ago, including people with grand techno prophecies and people giving financial advices
If someone says something correct that they just learned, they don't deserve ridicule just because they learned it recently and others are saying it too.
Nobody knew what it was yesterday and now everyone is using it as if they came up with the idea themselves
https://trends.google.com/trends/explore?date=today%205-y&q=...