I was thinking that Shorts is popular, and it seems like it is. What I estimates I find put it from half as many users as TikTok to on par with TikTok. With regards the flywheel, I think that it works better than your example, and I think that the existence of the myriad product bundles that we see are why. That strategy works so well against competitors that sometimes antitrust comes into the picture, to break something up that's too encompassing.