In my (totally limited) experience, most non-tech people don’t even know what Meta is. WhatsApp is almost the only messaging platform used where I live (and pretty much everywhere outside the US).

I remember doing Bug Bounty for Meta a while ago and telling some friends and family about it, and I had to repeatedly explain they _are_ Facebook and WhatsApp and Instagram and many other things because they would look at me like I was talking about aliens.