Proton used to have mail, they they launched a VPN. Then cloud storage, then password manager, then docs + calendar, then wallet, now also AI and MFA app. They're following literally in Nord's footsteps, all Nord needs to do is launch a mail service and the circle is complete.

Proton is doing influencer marketing now too btw. Parallels are uncanny. All this while claiming to fight Google/big tech, but essentially offering the same products that store the same personal data.