> I would credit that business model for bringing about the smartphone revolution more than the revolutionary design Apple introduced.
That wasn't actually a new business model. Subsidy was already pretty much standard in the US; it's just that for whatever reason (probably risk-aversion), AT&T didn't do it for the iPhone for the first six months.
That wasn't actually a new business model. Subsidy was already pretty much standard in the US; it's just that for whatever reason (probably risk-aversion), AT&T didn't do it for the iPhone for the first six months.